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How to Write B2B Marketing Articles B2B Marketing Article Writing: The Definitive Guide You want your post to rank in the top 10. So do thousands of other people, and Google’s algorithm to rank pages is constantly changing (500–600 times per year, to be exact). How do you write B2B marketing articles that cut through the noise and […]
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Evergreen Content – A Critical Tool in Tech Marketing Can you think of some things that have stood the test of time? For me, the first things that come to mind are morning coffee runs, board games, and dogs as man’s best friend. What do these things have in common? People derive a sense of […]
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Technical Content Writing and The Art of Communication Communication isn’t always a strong point for tech workers. Many of them think, “I either go too low-level or too high-level. I can never seem to get it quite right.” It’s difficult to distill complex technological concepts into concise and understandable language. Many people in technology […]