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How to Write B2B Marketing Articles B2B Marketing Article Writing: The Definitive Guide You want your post to rank in the top 10. So do thousands of other people, and Google’s algorithm to rank pages is constantly changing (500–600 times per year, to be exact). How do you write B2B marketing articles that cut through the noise and […]
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Evergreen Content – A Critical Tool in Tech Marketing Can you think of some things that have stood the test of time? For me, the first things that come to mind are morning coffee runs, board games, and dogs as man’s best friend. What do these things have in common? People derive a sense of […]
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10 B2B lead Generation Ideas for 2021 B2B Lead Generation Made Simple B2B lead generation ideas must be custom-tailored to the needs of individual companies. What works for one company may fall flat for another, even if they implement the same strategy. You need to think both outside and inside the box with B2B lead […]
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The Complete Guide to Marketing for Technology Companies Technology Marketing Made Simple 70% of upstart tech companies fail just shy of the two year mark. Why does this happen? A deep dive into a collection of startup post-mortems revealed some common themes that explain this staggering statistic. 5 out of the top 10 reasons for […]