Featured Project

Dark Cubed Cybersecurity SaaS

Dark Cubed Case Study

Dark Cubed is an innovative Cybersecurity SaaS platform that automatically detects and blocks threats. Dark Cubed needed an outside marketing firm to help hone their channel strategy, identify new opportunities for digital advertising, and to implement a laser focused Search Engine Optimization Campaign.

We helped Dark Cube rank #1 for key sales terms

# 100
Rank for Cybersecurity Compliance
# 100
Rank for MSP Cybersecurity
# 1000
Rank for Cybersecurity Resources

Details

Client

Location

Involvement

Search that Works

Vale Creative built an SEO strategy for Dark Cubed by creating custom landing pages, high value SEO articles and optimized digital ads. We helped Dark Cubed rank top 10 for 18 high intent terms to help drive business including: “Cybersecurity Compliance” “Cybersecurity Frameworks” “MSP Cybersecurity” & “NIST 800-171.”

Cost-Effective Digital Advertising

Vale Creative utilized Google Analytics to gain valuable insight into how users interacted with the Dark Cubed website, how they found their website, and measured successful advertising techniques to grow traffic from there.

“Eric and his team are fantastic; they have deep marketing experience and know-how to drive revenue

“Eric and his team are fantastic; they have deep marketing experience and know-how to drive revenue and results for their clients. If you are looking for a hard-working, dedicated, and results-oriented marketing professional I couldn’t recommend anyone more highly.”

and results for their clients. If you are looking for a hard-working, dedicated, and results-oriented marketing professional I couldn’t recommend anyone more highly”

Vince Crisler

CEO of Dark Cubed and Former Whitehouse CISO

The Process

Vale Creative began by researching key terms and building an SEO strategy for Dark Cubed by creating custom landing pages, high value SEO articles and optimized digital ads. We first assessed trends in their market segment, competition, and their existing content. We then identified which key words they should be ranking for in order to generate the most value traffic. Vale Creative helped Dark Cubed rank for channel specific terms such as “MSP Business Plan”, “MSP Website”, and “MSP Cybersecurity.”

We utilized Google Analytics to gain insight into how web users interacted with and located their website and measured successful advertising techniques to grow from there. We then implemented strategies to improve their rankings including content writing such as SEO-optimizing blog posts and building a network of backlinks to their site through podcast outreach and more. Throughout this process, we constantly assessed the success of various approaches and fine tuned each step.

The Results

0 %
Website Traffic Growth
0
High Competition Keywords Ranking
0
Marketing Qualified Leads

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